We Need To Work Harder To Promote Highlife Genre – Bisa Kdei

We Need To Work Harder To Promote Highlife Genre – Bisa Kdei

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Ghanaian Highlife musician, Bisa Kdei, has said there will be a need to sustain the Highlife vibe despite significant strides Dancehall music has made in Ghana.

According to Bisa Kdei real name Ronald Kwaku Dei Appiah, the Highlife genre is not declining as perceived by many but rather the future looks bright with the likes of Kuami Eugene, King Promise, KiDi, among others who are keeping the vibe alive.

”Highlife music is respected everywhere but I believe we need to push it more and also look at the positive side of the genre,” he told Ghana News Agency(GNA).

Bisa Kdei, was however worried about the declining number of ‘Highlifers’ in the music industry.

”Highlife is not dying because the fan base of the genre keeps increasing, just that we have limited number of ‘Highlifers’ as compared to the increasing number of Dancehall artistes.

”Since I started doing Highlife, I have been pushing for an agenda that seeks to create a bigger space for the genre.

“So that up and coming artistes can tap into it and keep the vibe alive and explore the opportunities available in pursuing a career in Highlife music,” he said.

The multiple award winning act is out with a new single, Meka and it features one of Ghana’s budding music acts, Fameye.

Source: Graphic.com.gh

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